Job Description
Job Overview
The Marketing Manager oversees the full marketing function, leading strategic initiatives that strengthen brand presence, support sales, and improve customer and distributor relationships. This role manages internal team members and external partners, drives creative and digital execution, and ensures smooth coordination of marketing activities across the organization. Strong communication, leadership, and creative thinking are essential.
Responsibilities Overview
• Oversee the Marketing Department and manage 4 direct reports
• Prioritize and organize a high volume of incoming requests from internal teams and outside partners.
• Lead rebranding initiatives and ensure consistent messaging across all channels.
• Oversee all graphic design work and ensure brand alignment.
• Manage website design, updates, and overall site experience.
• Generate new ideas and develop creative ways to promote products and strengthen brand visibility.
• Partner with the Product Specialist to support product launches, messaging, and promotions.
• Collaborate closely with sales teams, including outside sales representatives.
• Communicate regularly across departments to align marketing activities with organizational goals.
• Manage and coordinate trade shows, acting as the primary event planner.
• Oversee logistics, materials, booth design, and post‑show follow‑up efforts.
• Maintain and improve relationships with distributors, customers, and vendor partners.
• Support sales and customer‑facing initiatives by strengthening communication channels.
Serve as a key external-facing representative for marketing initiatives
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.
Required Skills & Experience
Requirements
• Experience overseeing a marketing department or team.
• Background in trade show or event management.
• Experience managing graphic design and website initiatives.
• Strong communication skills with the ability to maintain and grow external relationships.
• Comfortable working cross‑functionally with product, sales, and external partners.
• Ability to manage multiple priorities in a fast-paced environment.
• Creative problem‑solver with a track record of generating promotional ideas.
• Leadership experience with direct reports and vendor partners.
Benefit packages for this role will start on the 1st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.