Campaign Intake & Planning Manager

Acts as the central orchestration layer for all campaign and journey requests, ensuring requirements, assets, approvals, and dependencies are fully complete before work enters the AJO build workflows.

Key Responsibilities:
• Drive intake completeness and readiness gating (~98% build-ready standard)
• Coordinate across marketing, creative, data, and channel teams
• Ensure assets are prepared for execution including:
o Knak templates
o Modular content blocks
o Third-party content dependencies
• Maintain single source of truth for intake and planning (Workfront or equivalent)
• Sequence campaigns across multiple channels and journeys

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.

• Strong experience with Adobe Journey Optimizer (AJO) and Customer Journey Analytics (CJA)
• Proven experience managing campaign intake, planning, and execution workflows within a large enterprise environment
• Strong understanding of marketing campaign lifecycle processes, approvals, dependencies, and readiness requirements
• Experience working with workflow and project management platforms such as Workfront, Jira, Asana, Monday.com, or similar tools
• Ability to manage multiple concurrent campaigns and prioritize work across competing business requests
• Experience establishing and enforcing intake standards, governance processes, SLAs, and readiness criteria
• Experience supporting multi-channel marketing campaigns across email, SMS, push notifications, web, mobile app, and digital channels
• Ability to identify execution risks, dependencies, and operational gaps before work enters production
• Experience coordinating asset readiness, approvals, content dependencies, and launch timelines

• Adobe Workfront administration experience
• Experience supporting journey-based marketing programs rather than standalone campaigns
• Agile delivery or Scrum experience

Benefit packages for this role will start on the 1st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.