Job Description:
Insight Global is looking for a self-starter to join a fast-paced and rapidly growing start-up division within one of Canadas largest retail organizations. As the Integrated Marketing Specialist, youll lead marketing and sales support for a dynamic portfolio focused on new media opportunities tied to retail merchandising strategies.
Youll collaborate with cross-functional teams to amplify retail strategies across pharmacy and grocery sectors using integrated media channels. This role blends strategic thinking, creative storytelling, and an understanding of retail consumer behavior to create and deliver compelling B2B marketing content and sales enablement tools.
Responsibilities:
Build strategic sales packages, B2B marketing collateral, and promotional content aligned with overall marketing goals
Leverage data and insights from analytics, product, and media teams to craft persuasive sales narratives
Manage the development and launch of new media opportunities and tools, including internal training and external communication materials
Support the sales team by providing marketplace communications and addressing inquiries about product lines and media offerings
Prioritize and manage the production of sales materials and campaign launches to align with high-value opportunities
Guide creative development and collaborate with internal creative teams to produce sales and marketing assets
Maintain brand and narrative consistency across all marketing and sales channels
Draft and manage marketing communications across email, web, social media, and other external platforms
We are a company committed to creating inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity employer that believes everyone matters. Qualified candidates will receive consideration for employment opportunities without regard to race, religion, sex, age, marital status, national origin, sexual orientation, citizenship status, disability, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to
Human Resources Request Form. The EEOC "Know Your Rights" Poster is available
here.
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https://insightglobal.com/workforce-privacy-policy/ .
Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.