Campaign Analyst

Insight Global is seeking a Senior Campaign Analyst (L6) with a strong technical background to join a banking client on a hybrid basis in downtown Toronto. The ideal candidate will be proficient in Salesforce for campaign creation, grounded in SQL, and experienced with diverse databases. The position entails proactive involvement in agile team meetings, which occur bi-weekly, to deliberate on new campaign intakes and update the status of ongoing projects. The incumbent will play a pivotal role in influencing business outcomes through comprehensive research, analysis, interpretation, documentation, and providing insights on complex business information.

Deliverables:
- Collaborate with developers to build 3-4 campaigns monthly.
- Engage in the development of campaigns for the upcoming month, ensuring a seamless transition from planning to execution.
- Work closely with partners to capture requirements and create solution requirement documents.
- Take the lead in building campaigns within Salesforce and oversee the migration process from Unica to Salesforce.
- Dedicate time to ramp up on new systems and processes, while actively collaborating with team members.
- Play a key role in integrating new campaigns, focusing on urgent projects such as targeting clients with open deposit accounts lacking funds, and generating leads for the outbound team.

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.

-2-3 years of experience in campaign creation using Salesforce and Unica.
-Strong proficiency in SQL for campaign creation and a solid understanding of system architecture.
-Excellent communication skills, ability to present and run meetings.
-Strong stakeholder management abilities.
-Experience in gathering business requirements.

-Banking/Financial Institution Experience
-Scripting language (ie. C or python)

Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.