Who Can Apply
- Candidates must be legally authorized to work in Canada
Job Description
65% Marketing Strategy and Tactic Implementation
Create, implement, and measure the success of a comprehensive marketing strategy to help Branch network reach targeted groups of customers through multiple touch points. Work with Marketing, Marketing Operations and Technology, Product Management and Sales leadership to align strategy with sales goals. Collaborate with Branch personnel to develop impactful programs. Lead development and maintenance of Canadian corporate website. Work with Marketing Project Specialist on development of campaign assets and related communications needs.
20% Planning and Budgeting
Manage the Canadian Marketing Program budget. Interact with leadership to ensure alignment of programs. Manage associated timelines and deliverables to drive a high level of customer satisfaction for the department. Ensure marketing projects are delivered on time and within budget.
10% Measurement and Reporting
Monitor, evaluate, and report on the success of marketing programs. Provide recommendations to management for ongoing improvements. Establish format and deliver reports on key program metrics.
05% Organizational Alignment
Work cross-functionally to develop and maintain a strategic perspective. Ensure Marketing Department’s mission, vision, and values are pertinent and practiced throughout development process. Seek regular input from Company’s key departments. Ensure development and approval processes are followed. Manage and maintain department processes relevant to delivery of effective internal and external communications to support Canadian marketing programs.
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.
Required Skills & Experience
5-7 years related experience
Bachelor’s degree (Marketing or Communications)
5+ years digital advertising/marketing experience
Some Travel Required
Some Overnight Stays Required
Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.