Serve as a motivational leader and passionate advocate for data and measurement internally and externally.
* Influence and define the right KPIs by campaign type and channel, analyze results, and give advice for further optimization.
* Strategic aggregation of sales, pricing, and other data within attribution tools to answer business needs.
* Measure and analyze campaign data to ensure maximum return on investment for paid and CRM efforts.
* Initiative to develop new solutions, develop new strategies, and address changes in competitive environment.
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to
HR@insightglobal.com.
To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy:
https://insightglobal.com/workforce-privacy-policy/ .
* 8-10yearsof experienceMarketing, Advertising,Communicationsor relatedroles.
* Bachelor'sdegree inMarketing,Communications, Business Administration, Advertising/Mediaor related field.
* Ability to travel up to 25%.
* Experience using a MMM, and/or MTA model required.
Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.