A leading entertainment client is seeking an Executive Marketing Consultant with extensive experience in direct-to-consumer (DTC) marketing strategy and distribution across multiple platforms including Facebook, Google, Amazon, YouTube, and Roku. The ideal candidate will have held a presidential or higher position and possess strong executive-level skills in optimizing e-commerce flows, digital advertising, and multi-platform media spend. This consultant will audit existing paid social strategy, spend, and work on team process improvements.
Key Responsibilities:
DTC Marketing: Manage and optimize e-commerce flows, Facebook and Google search advertising, and support DTC groups.
Wholesale Marketing: Oversee advertising on Amazon and YouTube, focusing on streaming providers and Roku advertising.
Team Management: Lead and support a stable team, ensuring high performance and motivation.
Presentation Skills: Articulate complex problems and solutions effectively to both internal teams and HR.
Optimization: Identify areas for improvement in DTC operations and distribution, ensuring strategies stand the test of time.
Audit and Strategy: Conduct monthly audits to ensure teams are performing optimally and develop strategies to address any stagnation.
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Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.