A top employer in the mortgage industry is looking for a Field Marketing Manager to join their team in the Rocky Plains region (Colorado and part of Arizona). This person will work from home, but must sit in Colorado, as some travel is required (see below).
This Field Marketing Manager will be responsible for supporting the Rocky Plains sales team of roughly 170+ people (Loan Officers, Brokers, Branch Managers, etc). He/She will manage ~20+ tickets/projects at any given moment ranging in complexity. Roughly 50% of the time will be spent on product design using prebuilt templates and/or modifying existing marketing material. The other 50% will focus on new material design in which this person must translate the company's brand into their material for the sales group.
Additional responsibilities of the Field Marketing Manager will include but are not limited to:
- Providing training, advertising content creation and design, compliance approval, marketing strategies and support for all branches, loan officers, and sales support staff within designated region(s)
- Develop custom print, social media, and digital collateral for each branch and loan officer and their team.
- Measure success of various marketing initiatives by analyzing metrics to provide strategic and insightful marketing recommendations to loan officers, branches, and regions.
- Leverage multiple channels to target the right audience with captivating messages when assisting with larger campaign initiatives
- Facilitate custom requests, ad sizing for publications, and assist during transitionary periods in respective regions.
- Manage Regional Social Media pages, including new hire announcements and award celebration posts.
- Manage all marketing support through an internal help desk on marketing and marketing tools or programs, such as Salesforce.
- Partner with Regional Leaders to ensure regional and individual marketing efforts are cohesive, compliant, meet corporate guidelines, and align with overall business strategies; ensure outputs are of high standard, respond to the needs of target audience, and delivered within agreed budget and timelines.
- Consultations with Loan Officers to talk through marketing plans, giving them suggestions, and helping them find a path forward with their material/content.
- Working closely with the compliance team by submitting material for their review.
- Leading branch and individual trainings on the employer's marketing platforms and best practices.
SOFTWARE/PROGRAMS:
- The Field Marketing Manager will utilize Adobe products heavily within this role (Photoshop, AI, Illustrator, Acrobat, Workfront etc).
- She/He will also utilize Zendesk as the ticketing system
- Microsoft Suite: Light Microsoft Excel and PowerPoint usage - Microsoft Outlook
***TRAVEL***:
- This person will be required to travel (expenses paid) to an office in their supporting region once, ideally twice, per month (one to two days).
- Region includes all of Colorado and part of Arizona
SHIFT:
Monday - Friday
Roughly 8:00am - 5:00pm
COMPANY HIGHLIGHTS:
This is an extremely stable and large mortgage organization! Recently, they originated $6.5 billion in new home loans, up 69% from the previous quarter. Thats compared to only a 14% increase for the industry, based on MBA estimates. This shows that their relentless focus on providing a better customer-for-life experience, more programs, tools, and technology for their loan officers, and a culture that welcomes new teams to their platform is working and increasing their market share. Additionally, their servicing portfolio grew in the quarter to more than $89 billion, and they generated net income of $37.6 million. All this growth means they have an even greater responsibility to continue delivering on their promises in the months and years ahead. YOU DON'T WANT TO MISS THIS OPPORTUNTIY!
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to
HR@insightglobal.com.
To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy:
https://insightglobal.com/workforce-privacy-policy/ .
- Professional proficiency creating branded marketing/sales material using Adobe products (Photoshop, AI or Illustrator, Acrobat, Workfront etc) within a highly regulated industry (Mortgage, Finance, Banking, Life Sciences, etc.)
- 2+ years' experience working in a high volume environment supporting a sales team of 100+ people OR managing a demanding workload of roughly 15+ tickets/projects at any given time
- The candidate should have a portfolio or materials that showcase their work for a brand across various media, including video, social media, print, and other modern mediums.
- High School Diploma, GED, or equivalent
Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.