Job Description
This experienced Sr. Manager, Content Strategy (Web/Digital) will work with our roster of prestigious
entertainment and gaming clients on large digital projects. You will be part of a close-knit creative, content
strategy, and technology team working with internal and external partners to create compelling digital and
web experiences.
The ideal candidate will have a strong portfolio of projects that highlight best practices in data analytics,
SEO, UX/UI, Accessibility, and Website layout in the development of consumer experience strategy. This
role requires deep experience in defining, monitoring, and reporting on key performance indicators to
measure the performance of content while simultaneously mapping new consumer journeys. Prior social
media experience and a passion for video gaming are a HUGE plus.
Additionally, this role needs to feel comfortable working as the day-to-day client lead and managing junior
staff. The Sr. Manager, Content Strategy (Web/Digital) will have the opportunity to work on fun projects
and partner with a first- class team across other creative and technical disciplines.
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.
Required Skills & Experience
● Bachelor’s degree in business, marketing or related field
● 10+ years experience showcasing a strong portfolio of web, mobile, and digital based projects for
large consumer brands
● Fluent in using WordPress or similar CMS, with experience using HTML/CSS to augment content
and design. Experience with AEM is a big plus
● Experience using web metrics and your knowledge of digital technology to maximize search
rankings, optimize content, and analyze user engagement
● Proven ability to develop and manage content programs through the entire project lifecycle,
including strategy, planning, execution, reporting, and maintenance
● Experience working with internal and client stakeholders to develop content program plans,
creative briefs, and professional communications
● Proven success managing and delivering content programs with a data-driven approach, and
overall experience applying those capabilities within different web environments, such as content
management systems, marketing automation systems, and social media apps
● Expertise to conduct landscape analysis, competitive strategy to attract new prospects, specific
entry strategy for a prospect, and estimate of how the strategy will be monetized.
Nice to Have Skills & Experience
Affinity for Video Games
Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.