Digital Engagement Specialist

Post Date

Mar 03, 2024

Location

Ogden,
Utah

ZIP/Postal Code

84405
US
Jul 29, 2025 Insight Global

Job Type

Perm

Category

Financial Reporting

Req #

SLC-687182

Pay Rate

$54k - $81k (estimate)

Job Description

Day to Day:

One of Insight Global Financial Clients is looking for a Digital Engagement Specialist to join their team. They will be responsible for monitoring active ads posted and utilizing AI to track trending Keywords to best implement in future ads. This role will also require them to work directly with a Marketing dashboard Administrator to report on trends discovered and Pixels tracked. Ultimately, they will work together to analyze trends that will best help them to create the most effective solutions to implement, and present to upper management and stakeholders. The ideal candidate is someone who has a passion for Digital Marketing and Emerging Technologies. And enjoys working with cross functional teams in a collaborative environment.



Tasks and Responsibilities:

* Analyze Marketing dashboards.

* Optimize channels to target right audience

o Utilizing real time data and AI

* Analyze and identify successful trends to replicate.

* Identify tools, utilities, or upgrades that will improve the assigned channel.

* Coordinate with different departments to meet deadlines



We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.

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Required Skills & Experience

Must Have:

* Bachelor's degree in Marketing or related field

* 2-3 years experience in Marketing , finance or member services

* 1 year experience with Data Analytics

* Experience with one of the following:

o Digital content management Search & SEO/SEM

o Digital Personalization

o Digital advertising networks

Nice to Have Skills & Experience

Pluses:

* Experience with Google Ads

* Experience working with Trade desk

* Adobe Analytics experience

* Certs: Google ads Certification

* Masters Degree

Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.