Job Description
An employer in the mortgage industry is looking for a Field Marketing Manager to join their team. This person will sit fully remote, but must be located near NW Oregon/Western Washington.
This Field Marketing Manager will be responsible for supporting the North West sales team of 100+ people (Loan Officers, Brokers, etc). He/She will manage ~20+ tickets/projects at any given moment ranging in complexity. Roughly 50% of the time will be spent on product design using prebuilt templates and/or modifying existing marketing material. The other 50% will focus on new material design in which this person must translate the company's brand into their material for the sales group.
Additional responsibilities of the Field Marketing Manager will include but are not limited to:
- Providing training, advertising content creation and design, compliance approval, marketing strategies and support for all branches, loan officers, and sales support staff within designated region(s)
- Develop custom print, social media, email, and digital collateral for each branch and loan officer and their team.
- Measure success of various marketing initiatives by analyzing metrics to provide strategic and insightful marketing recommendations to loan officers, branches, and regions.
- Leverage multiple channels to target the right audience with captivating messages when assisting with larger campaign initiatives
- Facilitate custom requests, ad sizing for publications, and assist during transitionary periods in respective regions.
- Manage Regional Social Media pages, including new hire announcements and award celebration posts.
- Manage all marketing support through an internal help desk on marketing and marketing tools or programs, such as Salesforce.
- Partner with Regional Leaders to ensure regional and individual marketing efforts are cohesive, compliant, meet corporate guidelines, and align with overall business strategies; ensure outputs are of high standard, respond to the needs of target audience, and delivered within agreed budget and timelines.
SOFTWARE/PROGRAMS:
- The Field Marketing Manager will utilize Adobe products heavily within this role (Photoshop, AI, Illustrator, Acrobat, Workfront etc).
- She/He will also utilize Zendesk as the ticketing system
- Microsoft Suite: Light Microsoft Excel and PowerPoint usage - Microsoft Outlook
TRAVEL:
This person will be required to travel (expenses paid) to an office in their supporting region one time per month (one day).
SHIFT:
Monday - Friday
8:00am - 5:00pm
IMPORTANT TO NOTE:
Although this is starting as a contract, the employer's is seeking a Field Marketing Manager that they can convert to a full time employee to grow with the company.
Required Skills & Experience
- Professional proficiency creating mortgage industry marketing/sales material using Adobe products (Photoshop, AI or Illustrator, Acrobat, Workfront etc).
- 2+ years' experience working in a high volume environment supporting a sales team of 100+ people OR managing a demanding workload of roughly 15+ tickets/projects at any given time
- This person must have a portfolio and/or material showcasing their work
- High School Diploma, GED, or equivalent
Nice to Have Skills & Experience
- Professional experience working with Zendesk ticketing system
- Professional experience working with Adobe Workfront for project management
Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.