The Digital Product Manager is responsible for leading the design and delivery of digital experiences within a defined portfolio that serves the unique needs of commercial banking customers. This role ensures that customer-centricity is embedded in every stage of product planning, design, and developmentenabling seamless, value-driven digital interactions.
By leveraging customer insights and data, the Digital Product Manager defines and prioritizes experiences that address what matters most to our clients. The role brings deep product and process expertise to manage both business and people impacts, ensuring smooth execution and adoption.
Working cross-functionally, the Digital Product Manager unites stakeholders across technology, business lines, geographies, and customer segments to deliver integrated solutions that align with strategic business goals and drive measurable outcomes.
Role Responsibilities Include (but are not limited to):
Develop and manage a multi-year vision, strategy, and roadmap for a designated portfolio, prioritizing customer feedback and data-driven insights. Identify emerging trends and issues to inform strategic decisions.
Monitor and prioritize issues related to customer experience, process performance, and other key metrics. Lead resolution efforts where necessary.
Provide strategic recommendations to senior leadership based on a deep understanding of the business and its objectives.
Lead cross-functional teams to deliver digital initiatives from concept to launch. Clearly articulate business requirements, collaborate with technology partners on solution design, and support change management and go-to-market readiness.
Drive delivery of key initiatives aligned with the roadmap. Define clear outcomes and success metrics (KPIs) to ensure alignment with the overall vision and strategy.
Help determine business priorities and the optimal sequence for executing strategic initiatives.
Analyze customer data to generate insights and recommendations that drive adoption, reduce friction, and solve meaningful customer problems.
Continuously monitor customer experience and performance metrics. Address issues proactively and feed enhancements into the agile backlog.
Own and manage the product backlog, including requirements, user stories, and prioritization, within an Agile operating model.
Develop and lead change management plans tailored to the scope and nature of each initiative. Activities may include readiness assessments, stakeholder engagement, execution planning, and sustainment.
Apply creative problem-solving and subject matter expertise to address complex, ambiguous, or non-routine challenges.
Build and maintain strong relationships with internal and external stakeholders, including third-party vendors, to ensure alignment and successful delivery of business objectives.
Take on broader responsibilities or accountabilities as needed to support team and organizational goals
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57 years of relevant experience, with a post-secondary degree in a related fieldor an equivalent combination of education and experience.
Proven passion for emerging technologies and innovative problem-solving approaches, including exploration of AI applications.
Demonstrated expertise in designing digital experiences for B2B customers (SMB, mid-market, or corporate), particularly in areas such as onboarding, servicing (live/virtual agents), payments (issuance and acceptance), and account management.
High level of curiosity, comfort with ambiguity, and a willingness to challenge the status quo.
Self-starter with a strong sense of ownership and a bias for action.
Track record of successfully delivering digital initiatives across mobile, tablet, and desktop platformspreferably within the financial services industry.
Ability to translate strategy, market trends, and customer needs into actionable requirements and deployable feature sets.
Solid understanding of digital UI/UX design principles, usability testing, and digital analytics.
Experience leading Agile teams and/or working within cross-functional Agile environments.
Strong verbal and written communication skills, with the ability to articulate a compelling vision and tell the story of whats possible.
Advanced collaboration and negotiation skills, particularly when working with technology and partner product teams.
Strong analytical and creative problem-solving skills, with the ability to think outside the box.
Decisive and data-driven, with a focus on outcomes over analysis paralysis.
Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.