Digital Copywriter

Insight Global is looking for a Digital Copywriter to join a leading banking client downtown Toronto. This role will report directly to the Manager of Marketing Automation (as part of the larger Customer Journey Development team). The successful candidate will have experience at an in-house or external ad / digital agency with both print and digital required and have an understanding of the financial space.

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.

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Knowledge & Skills
· Work confidently independently as well as part of a creative team
· Be a self-motivated, highly organized creative individual with good attention to detail and the ability to prioritize
· Develop impactful marketing messages that can be used via email, landing pages or social
· Maintain product and target knowledge whilst understanding the needs of assigned business units
· Expertly craft copy to motivate conversion making the benefits of our products simple, clear, and personally-relevant to the end user
· Successfully collaborate with colleagues to incorporate requested changes from internal business units, legal and compliance reviewers
· Be enthusiastic, personable and get stuck in. Not just see this as another job, but an opportunity to have your say and develop a career in an exciting creative environment

Training & Experience
· Post-secondary education English, Communication or similar field is preferred
· Minimum 2 years of copywriting experience within an in-house or external ad agency
· Good knowledge of Microsoft Office (Word, Excel, PowerPoint, Outlook)
· Knowledge of Figma is an asset
· Experience in creating creative concepts and generating campaign level ideas
· Proven ability to research, self-edit and write creatively under tight deadlines
· A strong understanding of best practices for email and direct mail marketing
A portfolio that demonstrates all of the above

Financial understanding (products, services, tech)

Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.