One of Insight Global's leading clients in the banking space is hiring a Commercial Marketing Strategist (B2B) to work in a hybrid environment from one of the bank's corporate locations in Morristown, NJ, New York, NY or Clearwater, FL. The Commercial Marketing Strategist is responsible for defining strategy and overseeing the design and execution of B2B targeted marketing programs/campaigns in areas of new customer acquisition, retention and cross selling the full product portfolio for multiple lines of business. In this role, you will communicate with business leaders to understand priorities, develop briefs for marketing campaigns, drive the approval process and partner with internal and external teams to deliver on campaign goals. This role requires strong attention to detail, organization and communication skills to achieve project goals on time and within budget. Follow up skills and ability to meet tight deadlines across multiple projects is a must.
3+ years' experience supporting B2B marketing strategy across large-scale, enterprise-level customers
Experience managing full-scale marketing campaigns involving traditional and modern marketing tools including TV, radio, print, digital marketing, social, events, etc.
Proactive mindset with strong ability to manage timelines, marketing calendars and budgets across projects
Strong cross-functional communication, organization and project management skills within highly matrixed organization
Banking, fintech, financial services marketing strategy experience
Bachelors Degree
Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.