An employer is looking to add a Search Engine Marketing Specialist to their team in Kansas City, MO or Columbia, MO. This person will be responsible for executing, growing, and maintaining advertiser campaigns. Each Search Engine Marketing Specialist provides support through reporting, ad trafficking, strategy recommendations, and daily optimizations to ensure success of our client's campaigns. Successful candidates have a high attention to detail, ability to prioritize tasks, and strong organizational skills. They will be responsible for executing paid search advertising campaigns as outlined on predetermined media plans. They will evaluate and prepare reporting insights and performance reports for external and internal use and assess performance against client's KPIs and make optimizations to maximize goals. They will monitor all campaign budgets and take ownership in the success of the campaign.
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to
HR@insightglobal.com.
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1-2 years' experience in digital marketing, specifically paid search
Strong analytical, communication, and writing skills
Experience using Microsoft Office suite (Excel, Word, PowerPoint, Outlook, etc.)
Hands-on experience with Google Ads and/or Microsoft Bing
Solid understand of basic math, including algebra
Ability to work independently and collaboratively in a team environment
Bachelor's Degree -- Advertising, Journalism or Business degree preferred
Google Ads Certifications or willingness to become certified upon employment
Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.