Insight Global's client is searching for an Advertising and Media Marketing Specialist that specializes in Paid Search.
This individual will be the leader for the search engine marketing within the organization and will be responsible for the strategy, research, and analysis for pay-per-click strategies across different marketing approaches such as brand, product, and customer.
The goal of this individual will be to use the best practices in paid search to aid prospective customers to be aware that this organization has a solution to their problem, along with assisting in driving engaged leads and qualified leads.
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to
HR@insightglobal.com.
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https://insightglobal.com/workforce-privacy-policy/ .
* Associates or Bachelors Degree.
* At least 3 years of consecutive, professional experience in Search Engine Marketing (SEM).
* Professional experience working in a Business-to-Business marketing environment.
* Professional experience working with/for a Media Agency.
* Professional experience with budget management skills and advanced proficiency with Microsoft Excel.
* Proficiency with Google Ads.
* Professional experience with a CRM/Marketing tool such as Salesforce, Marketo, or PowerBI.
* Search Engine Optimization (SEO) experience.
* Digital Marketing experience.
* Experience with Salesforce, Marketo, or PowerBI, specifically.
Benefit packages for this role will start on the 1st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.