Senior Marketing Technology Engineer

Insight Global is seeking a senior Marketing Technology / Growth Attribution expert to evolve and optimize our client's performance marketing and conversion tracking ecosystem across a complex, multi-platform subscription business. This role will partner closely with growth, product, and engineering teams to improve how we track, measure, and optimize the end-to-end user journey across web, mobile, and connected devices. The ideal candidate brings deep expertise in attribution strategy, conversion tracking, and cross-device user behavior—and can help shape a more unified and scalable measurement approach.
This is a highly impactful role focused on solving real business challenges around fragmented attribution, signal quality, and subscription conversion performance.

• Lead the strategy and execution of conversion tracking and attribution across a multi-device ecosystem (web, mobile apps, and connected TV platforms)
• Design and improve event tracking architecture, including server-side event flows and conversion signals across the full acquisition funnel (trial start, subscription, retention)
• Evaluate and optimize cross-device user journey tracking, ensuring visibility from initial engagement through subscription and beyond
• Partner with growth and product teams to identify key conversion drivers, trial behaviors, and predictive signals that inform marketing optimization
• Identify gaps, inconsistencies, and inefficiencies in current attribution models and propose scalable solutions to unify measurement across channels
• Collaborate cross-functionally to break down channel silos and ensure marketing efforts are aligned with consistent performance signals
- Provide thought leadership and challenge existing approaches to improve signal accuracy, attribution logic, and overall conversion performance


This is a contracted role and will be fully remote

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.

- 5+ years of experience as Martech or growth engineer
- Background in growth, acquisition, performance marketing, or growth-focused product management
- Experience working in B2C subscription-based businesses (e.g., consumer platforms like Peloton, HelloFresh, or similar)
- Event tracking frameworks and attribution systems (client-side + server-side)
- Experience working with or designing conversion APIs, server-side tracking, and first-party data pipelines
- Ability to translate business questions into measurement strategies and technical tracking requirements
- Comfortable working across a multi-platform ecosystem (web, mobile apps, connected devices)

- experience working for a streaming platform (Hulu, Netflix, etc..)

Benefit packages for this role will start on the 1st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.