Manager, Growth Marketing

As a Manager, Growth Marketing, you will be responsible for driving subscriber acquisition for the OTT streaming service through performance-driven channels and strategic partnerships. This role is highly analytical and execution-focused, requiring hands-on management of Google Adds, affiliate and partner channels, as well as ownership over forecasting and performance reporting.
You will help support the ownership of gross adds delivery and efficiency targets, including SAC, and will be responsible for pacing the business to monthly goals. This includes proactively identifying risks and adjusting strategy in real time.
The ideal candidate is both a strong operator and a strategic thinker - someone who can manage campaigns end-to-end, interpret performance trends in real time, and translate data into actionable insights that improve efficiency and scale.

Responsibilities
• Own day-to-day management of affiliate and partner channels, including CJ, Impact Radius, banking partners, and post-transactional partners
• Execute and optimize performance marketing campaigns across Google Ads (Search, PMax, YouTube, Demand Gen)
• Own delivery against gross adds targets and manage performance against SAC/CAC efficiency goals
• Lead weekly and weekend performance communications, including reporting on pacing, risks, and key drivers
• Build and maintain forecasting models to project gross adds and performance against monthly targets
• Analyze large datasets to identify trends, risks, and opportunities to improve performance and efficiency
• Launch and manage A/B tests across creatives, landing pages, and campaign structures
• Act as a strategic thinker and optimize large-scale digital marketing campaigns across performance-oriented channels such as Google and affiliate networks
• Partner with senior leaders to develop and work toward ROI goals, with a focus on maximizing LTV and reducing CAC
• Maintain a strong command of channel performance and act as the first line of defense in identifying shifts in performance trends
• Get hands on with large data sets: build models to analyze trends and develop strategic recommendations with the goal of improving performance
• Work cross-functionally with Creative, Product & Engineering, Finance, and Brand teams

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.

• 3–5 years of experience in performance or growth marketing
• Hands-on experience managing affiliate platforms such as CJ and Impact Radius
• Strong proficiency in Google Ads and Google Analytics (GA4)
• Advanced Excel skills, including pivot tables, forecasting models, and data analysis
• Experience owning performance metrics such as CAC/SAC, conversion rates, and volume targets
• Experience building models to forecast performance and inform budget allocation
• Strong analytical mindset with the ability to translate data into strategic recommendations
• Experience with A/B testing frameworks and campaign optimization
• Excellent communication skills with the ability to clearly present performance insights to cross-functional teams
• Self-starter with the ability to operate independently in a fast-paced environment

-SQL
-Snowflake

Benefit packages for this role will start on the 1st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.