Campaign Operations Associate

One of our technology clients is looking for a Campaign Operations Associate to support a critical workstream for their developer initiatives and our consumer hardware and wearable products. This role sits within the Media and Channel Marketing team and plays a key part in the companys lifecycle marketing strategy and execution. Primary focus will be on the Developer side, as it’s an established business unit and faster ramp, but this individual will also touch Consumer CRM.

What you’ll do:
- Day-to-day campaign management across ecommerce lifecycle flow across multiple audience segments
- Execute campaigns end-to-end in Salesforce Marketing Cloud and Salesforce DataCloud (audience segmentation, setup, QA, tracking, reporting)
- Ensure campaign deliverables meet quality, compliance, and timeline standards
- Support data integrity by reconciling discrepancies in MAP and CRM
- Troubleshoot operational issues and ensure smooth workflows across campaigns
- Maintain campaign documentation and best practices
- Conduct A/B testing on subject lines, content, timing, and calls-to-action to optimize campaign performance and engagement metrics (open rates, click-through rates, conversions)
- Contribute to post-campaign analysis, providing actionable insights
- Identify and suggest process improvements and automation opportunities

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.

- Proficiency in Salesforce: Expertise in Salesforce Marketing Cloud (Email Studio, Journey Builder, Automation Studio)
- Strong ability to interpret data, generate reports, and translate complex metrics into actionable marketing strategies
- Excellent organizational skills and attention to detail to manage multiple campaigns and deadlines simultaneously
- Familiarity with leading ecommerce platforms (Shopify, BigCommerce, Salesforce Commerce Cloud, etc.)
Strong written and verbal communication skills for copywriting, proofreading, and collaborating with various teams.

Minimum Qualifications:
● Bachelor degree or equivalent experience required
● 2+ years in a campaign ops or lifecycle marketing role, preferably in the ecommerce space

Benefit packages for this role will start on the 1st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.