We are seeking a highly experienced Director of Performance Marketing to lead our marketing efforts across various channels, ensuring effective customer acquisition and retention strategies. The ideal candidate will have a strong background in managing multi-channel digital marketing campaigns, including paid digital, SEO, television, radio, out-of-home (OOH), CRM, marketing technology, and marketing analytics. This role requires a data-driven mindset, exceptional leadership skills, and a proven track record of driving growth in a competitive market.
Salary Range: 180K-200K
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to
HR@insightglobal.com.
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- Bachelor's Degree (Marketing, BA, or a related field)
-8 years of experience within performance marketing (Brick & Mortar companies)
-Experience with DTC marketing
-4-5 years of actual management experience
-Experience managing large-scale, multi-channel marketing campaigns/budgets.
-Need to have a hyper focus in paid media specifically
-Need to data-driven (advanced data modeling & predictive analytics techniques)
-experience with CRM platforms
Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.